Archive | September, 2015

IAB USA launch an “Ad Blocking Hub” resource

IAB US have launched an “Ad Blocking Hub” which tackles the subject head-on, with definitions, commentary and coverage of the press coverage in recent weeks. What is Ad Blocking? Technologies that consumers are using to prevent the download or display of advertising. Ad blockers exist for most desktop web browsers and are now beginning to impact mobile […]

Continue Reading 0

European Programmatic Market increases 70.5% to €3.65bn in 2014 according to latest IAB Europe research

Research extends to include programmatic mobile and video both showing triple digit growth Cologne, 16 September 2014 – At dmexco 2015 today, IAB Europe announced that the total programmatic display advertising market in Europe jumped 70.5% from €2.14bn in 2013 to €3.65bn in 2014. This year for the first time programmatic mobile and programmatic video figures […]

Continue Reading 0

IAB Ireland CEO, Suzanne McElligott joins the board of IAB Europe

IAB Ireland Press Release – Wednesday 16September, 2015 Suzanne McElligott, CEO, IAB Ireland has been appointed a director of the pan European trade organisation, IAB Europe. The IAB Europe board is composed of representatives of ten local IAB associations, reflecting the rich diversity of markets across Europe, and ten corporate members from different stakeholder groups […]

Continue Reading 0

Pigsback.com join IAB Ireland as members

Kevin Rooney, Brand Manager with Pigsback.com gives an update on the reward’s brand recent activities and their reason for becoming IAB Ireland members. Pigsback.com has been a pioneer in promoting brands in the Irish digital market since 2000.  We have 575,000 loyal member whom actively engage with our brand.  A lot has changed since we […]

Continue Reading 0

Pigsback.com

pigs

Contact Details: Kevin Rooney Unit J1, Core C, Parkwest Business Park Parkwest, Dublin 12 Tel: 085 1432821 Email: kevin.rooney@pigsback.com Web: www.pigsback.com Company Description: Pigsback.com is a digital platform were premium brands engage with our predominantly female audience.  Our new look competitions zone makes engagement with brands fun, relevant and rewarding and enjoys substantial engagement with our […]

Continue Reading 0
This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Read More
Accept Cookies
x