Author Archive | IabIreland

Publicis Dublin

pub

Contact Details: Level 4, The Observatory, 7-11 Sir John Rogersons Quay, Telephone: 016499500 Email: robertjcarberry@publicis.ie / angie.lee@publicis.ie Web: www.publicis.ie Company Description: Publicis Dublin is Ireland’s most creative communications agency. Our integrated digital solutions complement and enhance our through-the-line work, ensuring brands engage with consumers on a deeper level through creative digital platforms. Membership Type: Advertising […]

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IAB Europe Viewable Impressions White Paper – 11th February 2015

IAB Europe Viewable Impressions White Paper – 11th February 2015 The IAB Europe White Paper reveals trends in trading on viewable impressions across varied European markets. It aims to educate and foster confidence in this specific aspect of digital advertising trading and lays the groundwork for further reflection on recommendations for the European industry with local […]

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Matrix Internet

logomatrix

Contact Details: Jeff Sheridan Matrix Internet 31 Westland Square Dublin 2, Ireland Tel: + 353 1 671 1884 Email: info@matrixinternet.ie Web: http://www.matrixinternet.ie/ Company Description Matrix Internet is an up and coming digital advertising agency. We specialise in Ecommerce from customer discovery to CRO. We work with some of Ireland’s best known and most successful online […]

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Independent News & Media announced as Sponsor of IAB Ireland’s Digital Dinner Series 2015

The first dinner of the 2015 IAB Ireland Digital Dinner Series was held recently at the RDS, Dublin, with guest speaker Sharon Walsh, Marketing Director, Heineken Ireland. Sharon spoke about her ‘Digital Wishlist for 2015’ and shared her insights, triumphs and challenges within the Digital Advertising Landscape. This first dinner of the year featured the […]

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Research & Profiling Needs of Advertising Agencies – Survey

Do you work at an Advertising Agency? Independent News & Media is seeking to better understand what Advertising Agencies are looking for in terms of Research and Audience profiling. You are invited to participate. It will take approximately 5 minutes to complete the survey.Survey responses will be strictly confidential and data from this research will […]

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IAB Ireland in 2014 – the Year in Review

It is that time of year already, time to reflect and a look back over 2014 at the key activities, research and events at IAB Ireland. Digital Storytelling – share your brand story and get to know your audience Digital Storytelling was the theme for our fully booked annual conference IAB Connect, in February. Opening the […]

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Press Release: IAB Ireland launches Video On Demand Research

VOD Consumption is a daily activity for Irish adults 16-24 year viewers are the most engaged – VOD delivers harder to reach audiences Free ad funded channels are the most popular for accessing content   IAB Ireland launched new research today tracking Irish users’ consumption and attitudes towards Video on Demand (VOD) in Ireland. The […]

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