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Yearly Archives: 2016

LEAN and the New Ad Portfolio – Doug Farrell

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IAB_NewAdPortfolio_doug

Ad Blocking Research and IAB initiatives – Suzanne McElligott

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IAB Ireland - Ad Blocking - Member Briefing 17.11.16 v2

IAB Initiatives combating Ad Blocking

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IAB Ireland, as part of the global IAB network believes in an ad funded internet. We want to help brands reach their audiences and...

IAB New Ad portfolio – open for public comment

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IAB New Ad Portfolio IAB's new ad portfolio is open for public comment at present until November 28th.  We would very much encourage all involved...

IAB Ireland Mobile Audit 2016 – Finance – Infographic

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IAB Ireland Mobile Audit 2016 - Finance - Infographic  

IAB Ireland Mobile Audit 2016 – Retail – Infographic

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IAB Ireland Mobile Audit 2016 - Retail - Infographic  

2016 Mobile Commerce – a Global Perspective by IAB & On Device Research – Infographic

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2016 Mobile Commerce - a Global Perspective by IAB & On Device Research Infographic Click Here View the full IAB Mobile Commerce 2016 report on...

Blog: Maximum Media Partner Profile, Digital Upfronts 2016

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The inaugural IAB Digital Upfronts will be held on October 4th in the Convention Centre in Dublin and many of Ireland’s leading online publishers...

PR: Global Mobile Advertising revenues surged to €37 billion ($49 billion) in 2015

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Global Mobile Advertising revenues surged to €37 billion ($49 billion) in 2015 Mobile display continues to outpace search and grew by an exponential 92.6% to...

PR: IAB Ireland welcomes the launch of Global Ad Coalition; Online Media Leaders Join Forces to Improve Consumer Ad Experience

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Coalition for Better Ads Will Use Research & Advocacy to Develop and Implement New Standards COLOGNE, GERMANY (dmexco) - September 15, 2016 - Leading international...
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