Contact Details: 6-7 St. Cross Street, 2nd Floor London, EC1N 8UA United Kingdom Tel: +44 203 111 1719 Email: worldpress@comscore.com Web: www.comscore.com Company Description: comScore is a leading cross-platform measurement company that precisely measures audiences, brands and consumer behavior everywhere. comScore completed its merger with Rentrak Corporation in January 2016, to create the new model […]
Contact Details: Cranford House, Montrose, Donnybrook, Dublin 4 Tel: +353 1 661 4055 Email: digitalteam@teneopsg.com Web: http://teneopsg.com/ Company Description: We are a social and digital content agency specialising in strategy, creative and production. We are a young, vibrant, digital and social agency comprised of creative strategists, content creators, designers, nerdy developers, social media influencers, search […]
Our guest blogger this month is Aoife Marron, Associate Director, RED C an IAB Ireland member company who recently published Qualitative Research on whether “Online is the way to go?” for Brands. Online is the way to go. Or is it? Everybody is online – some people even admit to creating hashtags for new born babies […]
Brussels, 8th June 2016 Reduction of media wastage and greater cost and trading efficiencies are identified as the biggest business impacts when investing in programmatic, the second IAB Europe Attitudes towards Programmatic Advertising survey* reveals. Based on a survey of more than 900 advertisers, agencies and publishers from across 29 markets, the study provides clarity […]
