Yearly Archives: 2021

IAB Connect 2021 – Event videos

IAB Connect 2021 Purpose in a time of Change 2-4pm Thursday 15th April One of the key predictions for 2021 as highlighted in our Digital Reboot Agency predictions...

Irish Digital Advertising Spend grew by 8% in 2020 according to the latest IAB Ireland / PwC Online Adspend Study published today.

IAB Ireland press release Thursday, April 15th Irish Digital Advertising Spend grew by 8% in 2020 according to the latest IAB Ireland / PwC Online Adspend...

Gold Standard Brand Supporters

Brand Supporters of IAB Ireland’s Gold Standard commit to working with Gold Standard-certified companies, platforms, publishers, agencies and adtech companies, this means: Minimising ad fraud...

Europe’s Leading Digital Advertising and Research Awards Are Now Open! Here’s What You Need To Enter…

The IAB Europe MIXX & Research Awards Are Now Open! The early bird deadline is Friday 12th March. The final deadline is Friday 16th April....

Member Update – Post third party Cookie

Member only Briefing – PTPC Update! This Zoom briefing updated IAB Ireland members on the industry solutions being developed with IAB Ireland members. Agenda: Intro – Suzanne McElligott CEO,...

IAB Ireland Guide to Contextual Targeting

IAB Ireland Launches Contextual Targeting Guide 24/2/21 Digital advertising has been built on the ability to track individual’s online usage in orderto measure performance better,...

Gold Standard launched in Ireland

IAB Ireland press release 5 February, 2021 IAB Ireland Launches the Gold Standard in Ireland Established by IAB UK, the Gold Standard has four aims: to uphold...

Digital Reboot – Agency predictions panel 27Jan21

On January 27th, we held the second in our Digital Reboot Webinar series, sponsored by Independent News & Media. Each new year brings the annual focus...
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