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Irish Digital Advertising Spend grew by 4% in 2022 according to the latest IAB Ireland / PwC Online Adspend Study published today
May 12, 2023
Friday 12th May, 2023 Total digital ad spend was €861m in 2022, reflecting a growth of 4% from...
Reps from Meta & TikTok join IAB Ireland Board
February 10, 2023
IAB Ireland press release Thursday, 9th February, 2023 IAB Ireland is delighted to announce two new Board Directors: Anastasia Mariussen,...
IAB Europe Reacts to Belgian Data Protection Authority’s Notification to Proceed
October 7, 2022
IAB Europe Reacts to Belgian Data Protection Authority’s Notification to Proceed with Action Plan Examination, Despite Outstanding...
HFSS Product Advertising is included in IAB Tech Lab’s Ad Product Taxonomy version 1.1
July 14, 2022
Following the ASAI code’s inclusion of a threshold for High Fat, Salt and Sugar (HFSS) advertising across...
LAUNCH of AD NET ZERO in IRELAND
June 16, 2022
IAPI (Institute of Advertising Practitioners in Ireland), AAI (Advertising Association of Ireland), MII (The Marketing Institute of Ireland, CPI (Commercial Producers of Ireland) and IAB have...
IAB Ireland / PWC Online Adspend 2021 study launched
April 13, 2022
IAB Ireland Press Release 13th April 2022 Irish Digital Advertising Spend grew by 27% in 2021 according to the...