IabIreland
IAB Connect 2021 – Event videos
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IAB Connect 2021
Purpose in a time of Change
2-4pm Thursday 15th April
One of the key predictions for 2021 as highlighted in our Digital Reboot Agency predictions...
Irish Digital Advertising Spend grew by 8% in 2020 according to the latest IAB Ireland / PwC Online Adspend Study published today.
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IAB Ireland press release
Thursday, April 15th
Irish Digital Advertising Spend grew by 8% in 2020 according to the latest IAB Ireland / PwC Online Adspend...
Gold Standard Brand Supporters
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Brand Supporters of IAB Ireland’s Gold Standard commit to working with Gold Standard-certified companies, platforms, publishers, agencies and adtech companies, this means:
Minimising ad fraud...
Europe’s Leading Digital Advertising and Research Awards Are Now Open! Here’s What You Need To Enter…
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The IAB Europe MIXX & Research Awards Are Now Open!
The early bird deadline is Friday 12th March. The final deadline is Friday 16th April....
Member Update – Post third party Cookie
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Member only Briefing – PTPC Update!
This Zoom briefing updated IAB Ireland members on the industry solutions being developed with IAB Ireland members.
Agenda:
Intro – Suzanne McElligott CEO,...
IAB Ireland Guide to Contextual Targeting
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IAB Ireland Launches Contextual Targeting Guide 24/2/21
Digital advertising has been built on the ability to track individual’s online usage in orderto measure performance better,...
Gold Standard launched in Ireland
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IAB Ireland press release
5 February, 2021
IAB Ireland Launches the Gold Standard in Ireland
Established by IAB UK, the Gold Standard has four aims: to uphold...
Digital Reboot – Agency predictions panel 27Jan21
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On January 27th, we held the second in our Digital Reboot Webinar series, sponsored by Independent News & Media.
Each new year brings the annual focus...
IAB Connect H2 2020 – Presentations
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The theme for IAB Connect H2, which took place on Thursday 5th November, 2020 was: Engaging your Consumers in a time of change,with our agenda...
Listen Up Ireland 2020 – Research on the Irish Digital Audio Landscape
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IAB Ireland press release
Thursday November 5th, 2020
IAB Ireland research Listen Up Ireland 2020 records strong growth in digital audio users, in consumption and across...