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Author Archive | IabIreland
IAB Ireland announces Brand Membership opportunity for 2019
AER LINGUS, BANK OF IRELAND, KBC, NISSAN, THREE, VHI HEALTHCARE AND VODAFONE AMONG LEADING ADVERTISERS ADOPTING IAB MEMBERSHIP As the trade organisation for digital advertising, IAB Ireland’s membership is comprised of Ireland’s leading publishers, digital agencies, and all companies providing services to the digital advertising industry. The remit of IAB is to facilitate collaboration in […]
Aer Lingus
Contact Details: Contact person: Derek Liddy Tel: 00353 1 886 2841 Email: derek.liddy@aerlingus.com Web: www.aerlingus.com Company Description: Aer Lingus operates on over 100 routes to destinations in the UK and Europe and flies 17 direct routes to North America, carries more than 12 million guests per annum and is Ireland’s only 4-Star airline. Its mission […]
IAB MoVi 2018
The Power of the Digital Consumer was the theme for IAB MoVi 2018, IAB Ireland’s annual Mobile and Video Advertising Conference. We have entered a new era of brand creation – one in which Direct Brands are forging strong customer relationships, winning meaningful marketing share, and reshaping the way startups and incumbents alike are taking […]
Brand new Irish research explores the digital savvy consumer & the opportunities for growth for brands
83% of Irish Consumers have shopped online in the last 3 months 2 in 5 expect 24/7 Online Customer Service We have entered a new era of brand creation – one in which Direct Brands are forging strong customer relationships, winning meaningful marketing share, and reshaping the way startups and incumbents alike are taking consumer […]
i-Believe
Contact Details: 39 Clarendon Street, Dublin 2 Tel: 01-7030406 Email: info@i-believe.ie Web: www.i-believe.ie Company Description: i-Believe is one of Ireland’s leading media sales agencies focused on innovative digital media offerings in mobile, video, audio and hyper-local advertising. i-Believe works with leading publishers and platforms to bring their online audiences and advertising technologies to market in […]
ChannelSight
Contact Details: ChannelSight 1 O’Connell Street Lower, Dublin 1 Tel: +41 76 805 29 84 Email: niall@channelsight.com (Niall O’Gorman – Director) Web: www.channelsight.com Company Description: ChannelSight is a Buy Now technology provider. We help brands increase online sales and give them sales back data from our retailer network. Providing them with this data gives them […]
IAB Ireland Publisher Members collaborate in a new Commercial Charter of Trading Standards
IAB Ireland press release THURSDAY, JUNE 7TH, 2018 IAB Ireland’s Publishers’ Council has developed a Commercial Charter setting out the agreed standards which they will uphold in trading with digital advertising partners. The 12 publishers who collaborated in the commercial charter are Distilled SCH, DMG Media, Entertainment.ie, Image, Independent News & Media, Journal Media, Landmark […]
IAB launches Global and Irish study looking at Live Streaming Video – June 2018
IAB Ireland press release THURSDAY, JUNE 14TH, 2018 IAB GLOBAL STUDY SHOWS THAT 68% OF IRISH CONSUMERS HAVE LIVE STREAMED VIDEO & 40% ARE LIVE STREAMING MORE NOW THAN A YEAR AGO 58% OF IRISH CONSUMERS WHO HAVE PREVIOUSLY LIVE STREAMED VIDEO PLAN TO WATCH THE 2018 FIFA WORLD CUP LIVE ONLINE More than two-thirds […]
IAB Ireland Publishers Commercial Charter
7th June, 2018 IAB Ireland’s publisher members collaborate in a new Commercial Charter of trading standards. IAB Ireland’s Publishers’ Council has developed a Commercial Charter setting out the agreed standards which they will uphold in trading with digital advertising partners. The 12 publishers who collaborated in the commercial charter are Distilled SCH, DMG Media, […]
