IabIreland

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PwC Ireland

Contact Details: 1 Spencer Dock North Wall Quay Dublin 1 Tel: +353 1 792 6000 Web: www.pwc.ie Company Description PwC is Ireland’s largest professional services firm and supports clients across a range...

Phone Fatale: New research on the Irish women’s love affair with their Smartphone

Phone Fatale: New research on the Irish women’s love affair with their Smartphone EVOKE.ie (IAB Ireland members) recently commissioned Amarach Research to conduct a study on Irish...

How the IAB is tackling the challenge of Ad blocking by Suzanne McElligott, CEO of IAB Ireland

The CEO of IAB Ireland, Suzanne McElligott, gives an update below on how the IAB is tackling the Ad blocking challenge, 7th March 2016 The IAB global...

Facebook

Company name: Facebook Contact Details: 4 Grand Canal Square, Dublin 2 Company Description: Founded in 2004, Facebook’s mission is to give people the power to share and make the...

Adblocking will hurt consumers and publishers – IAB Europe Press Release in response to Mobile Operator Three announcement

MOBILE OPERATOR THREE’S ROLLOUT OF NETWORK LEVEL AD BLOCKING WILL HURT CONSUMERS AND PUBLISHERS ACROSS EUROPE Brussels, 19 February 2016 – IAB Europe today expressed...

Speakers & Theme Announced for IAB Connect 2016 – Press Release

Thursday 18th February 2016   In the midst of the Digital Revolution, it is time to stop and take stock. Join us at IAB Connect 2016...

Measuring what matters, making Analytics count

Our guest blogger is IAB trainer, Steve Thompson (pictured right). Steve is running our first Analytics Workshop next week in Dublin, on how to use analytics...

The Power of Infographics to tell a Story

Our guest blogger this week is Grace Garvey, Digital Communications Manager at Tinderpoint* in Dublin. IAB Ireland members, Tinderpoint have worked jointly on Infographics to assist...

The background to the Irish Adspend study

Overview of the Adspend study The IAB has measured the size of the digital advertising market in the Ireland in conjunction with PricewaterhouseCoopers (PwC) since...

Nielsen

Contact Details: 14 Riverwalk, National Digital Park Citywest Business Campus Dublin 24 Tel: +353 1 4690400 Contact: Karen Mooney, Business Development Manager Email: Karen.Mooney@nielsen.com  Web: www.Nielsen.com/ie Company Description: Nielsen studies consumers in 47 European...

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