IabIreland

Our guest blogger is IAB trainer, Steve Thompson (pictured right). Steve is running our first Analytics Workshop next week in Dublin, on how to use analytics...

Our guest blogger this week is Grace Garvey, Digital Communications Manager at Tinderpoint* in Dublin. IAB Ireland members, Tinderpoint have worked jointly on Infographics to assist...

Overview of the Adspend study The IAB has measured the size of the digital advertising market in the Ireland in conjunction with PricewaterhouseCoopers (PwC) since...

Contact Details: 14 Riverwalk, National Digital Park Citywest Business Campus Dublin 24 Tel: +353 1 4690400 Contact: Karen Mooney, Business Development Manager Email: Karen.Mooney@nielsen.com  Web: www.Nielsen.com/ie Company Description: Nielsen studies consumers in 47 European...

Company name: Accenture Digital Contact Details: 1 Grand Canal Square Grand Canal Harbour Dublin 2 Ireland Tel: +353 1 6462000 Web: www.accenture.ie Company Description: Accenture Digital is powered by three practices –Analytics, Interactive, and...

"Looking ahead for 2016 and beyond while the big trends are important to learn and evolve with new offerings/ technology, one evolution that is...

"Just when we had got used to incorporating Instagram and Snapchat in our daily routine (and on social media plans), the tech industry has...

"This growth for the industry is a huge opportunity to reach interested people however as our audience newsfeeds get more and more cluttered with...

"The video should be about the viewer as well as the brand. So ask yourself - what is the viewer, the person, getting from...

"There is still that underlying opinion that ‘social media was once free’ (It wasn’t) and ‘now it costs me money to reach people’ (you...