IabIreland
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The Shift to HTML5 briefing – presentations available to download
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The Shift to HTML5 – An IAB Ireland Briefing for publishers, agencies and brands was held on the 25th of November 2015. Aimed at...
The fantastic achievements of IAB Ireland Councils in 2015
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We have had very active councils this year with a variety of outputs across Display, Mobile, Native, Search, Social and Video Councils.
Just a few...
IAB Search Council, latest blog posts & glossary published
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The IAB Ireland Search Council have been busy in the last few weeks. Two blog posts have been published:
- Remarketing for Search (RLSA) 101, on the Google...
Europe’s booming online ad industry accounts for 1.4 million jobs, € 100 billion of Gross Value Added (GVA)*, new study reports
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Brussels, BELGIUM, November 25 - Online advertising has expanded from a nascent industry into a powerhouse over the past decade and a half. It...
2015, the year in which brands truly cracked social media (Part One)
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Cathy Cowan of Maximum Media and Sasha Kinch of INM.ie are our guest bloggers. Cathy is Marketing Manager at Maximum Media, the digital publishing powerhouse...
#We’ve #Lost #The #Plot
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Our guest blogger this month is Matthew Mooney - Human Experience Strategist at Radical.ie, who gives his view on the recent overuse of the Hashtag. Radical...
Absolute Beginner’s Guide to Setting Up Your Social Media – Twitter
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This post was originally published by Ann Lowney, Marketing Manager of Eventbrite Ireland on the Eventbrite blog on the 29th of August, 2015. Ann...
Remarketing for Search (RLSA) 101
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Our guest blogger this week is Richard Talbot, Head of Paid Search at Tinderpoint in Dublin. Richard is also an active member of the...
Search Marketing – important tips & terms
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For anyone involved in digital marketing, Search Marketing in particular, it is important to stay up to date with the updates to Google AdWords....
Infograph: Digital Adspend for H1 2015
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Our guest blogger is Sasha Kinch, Social Media Executive with INM.ie. This blog post was originally published on the INM.ie web site on the...
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