IabIreland

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IAB Video Connect 2015 speakers announced: why Video Online is truly a brand’s best friend

IAB Ireland - Press Release - 23rd April 2015 Hear from the experts on why Video Online is truly a brand’s best friend for engaging hard...

Digital Adspend grows by 34% in 2014

Digital Adspend grows by 34% in 2014 Total Online Advertising reaches a high of €263m €1 in every €3 of digital adspend is now on...

Infographic – IAB PwC 2014 Online Adspend Study

Click on the image above to view the full Infographic.  

IAB UK launches guidelines to provide greater transparency in ‘native’ digital advertising

London, Embargo 9 February 2015: The Internet Advertising Bureau (IAB UK) has released part one of a set of guidelines to help the marketing...

Digital Advertising embraces Native and Content based Advertising

Investment and collaboration between brands, agencies and publishers makes this a very exciting time for Digital Advertising   This very topical theme of ‘Content: Creation, Curation...

IAB Ireland holds Briefing on Viewable Impressions – definition, trading & measurement

Given the global focus on Viewable Impression definition, measurement and trading, IAB Ireland’s Display Council hosted a briefing today in order to facilitate a...

Re-targeting, performance, and the rise of the programmatic marketer

  Click on the image above to view the full report.   This article was published in the Sunday Business Post on the 22nd of February 2015 Steve Dempsey: Only...

Publicis Dublin

Contact Details: Level 4, The Observatory, 7-11 Sir John Rogersons Quay, Telephone: 016499500 Email: robertjcarberry@publicis.ie / angie.lee@publicis.ie Web: www.publicis.ie Company Description: Publicis Dublin is Ireland's most creative communications agency. Our integrated digital...

Digital Wishlist 2015 – what do the industry experts predict?

At the first IAB Ireland Digital Dinner of 2015, on January 21st we took the opportunity to question some of the industry experts attending...

IAB Europe Viewable Impressions White Paper – 11th February 2015

IAB Europe Viewable Impressions White Paper - 11th February 2015 The IAB Europe White Paper reveals trends in trading on viewable impressions across varied European...

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IAB Connect H2 2020 – Presentations

The theme for IAB Connect H2, which took place on Thursday 5th November, 2020 was: Engaging your Consumers in a time of change,with our agenda...

Listen Up Ireland 2020 – Research on the Irish Digital Audio Landscape

IAB Ireland press release Thursday November 5th, 2020 IAB Ireland research Listen Up Ireland 2020 records strong growth in digital audio users, in consumption and across...

Brand Priorities inform the agenda for IABConnect H2 Webinar Nov 5th

IAB Ireland press release Thursday,  22nd November, 2020 Brand Priorities inform the agenda for IAB Connect H2 Webinar Nov 5th The theme for Connect H2, IAB Ireland’s...

Digital Lead Generation for SMEs Masterclass

Click here to get SME Resources