IabIreland
IAB Global Research launched – Always On: The Mobile Consumer Experience
IabIreland - 0
1 IN 5 SMARTPHONE OWNERS WORLDWIDE USE THEIR DEVICE EVERY 5 MINUTES & NEARLY HALF OF ALL USERS ARE MOTIVATED TO REACT TO ADS...
IAB Europe – Attitudes to Digital Video Advertising Infographic
IabIreland - 0
IAB Europe conducted Research in November 2016 to look at the Attitudes to Digital Video Advertising among stakeholders including Advertisers, Agencies and Publishers across...
Native Breakfast – Paul Carton, Vodafone
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Our next Native Breakfast, part of the series sponsored by TheJournal.ie, is on the morning of the 14th June in Dublin.
The guest speaker is Mark...
PR: IAB Europe Research Awards 2017 Winners
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Amsterdam, 24th May - IAB Europe is pleased to announce the winners of its 2017 Research Awards; Kantar Millward Brown, OMD Spain, Mediametrie, Facebook,...
PR: Winners announced for the MIXX Awards Europe 2017
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Amsterdam, 24th May - IAB Europe is pleased to announce the Gold Winners at its 2017 MIXX Europe Awards: Mindshare Turkey & Maxus Turkey,...
European Online Advertising continues double-digit growth and surpasses €40bn mark
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Amsterdam, 23rd May 2017 – At its annual Interact conference today, IAB Europe announced that online advertising grew 12.2% in 2016 to €41.8bn establishing...
Suzanne McElligott, Chief Executive of IAB Ireland Appointed to Board of ASAI
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Suzanne McElligott, Chief Executive, IAB Ireland has been appointed to the board of The Advertising Standards Authority for Ireland (ASAI).
The independent self-regulatory body...
Facebook Use IAB LEAN Standard Display Formats
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Facebook’s Q1 earnings again confirmed winning adblocking strategy:
'Desktop ad revenue grew 22%, despite a decline in desktop usage, and was aided by our recent...
Blog: Positive steps to make people’s online ad experiences better
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IAB UK's Chief Digital Officer, Tim Elkington, writes about how The Coalition for Better Ads is making online advertising better.
It’s important in every walk...
Press release: IAB Europe Research Awards 2017 Shortlist of Finalists
IabIreland - 0
IAB Europe is delighted to announce the shortlist of finalists for the IAB Europe Research Awards 2017. Winners of the eight categories will be...
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IAB Connect H2 2020 – Presentations
The theme for IAB Connect H2, which took place on Thursday 5th November, 2020 was: Engaging your Consumers in a time of change,with our agenda...
Listen Up Ireland 2020 – Research on the Irish Digital Audio Landscape
IAB Ireland press release
Thursday November 5th, 2020
IAB Ireland research Listen Up Ireland 2020 records strong growth in digital audio users, in consumption and across...
Brand Priorities inform the agenda for IABConnect H2 Webinar Nov 5th
IAB Ireland press release
Thursday, 22nd November, 2020
Brand Priorities inform the agenda for IAB Connect H2 Webinar Nov 5th
The theme for Connect H2, IAB Ireland’s...