With growing pressure from both consumers and regulators to improve privacy and transparency within the digital advertising ecosystem, IAB Ireland’s Digital Trust Forum explores how our industry can grow trust and confidence and help develop lasting solutions.
From the leading global organisations in standard development to the key stakeholders in Ireland’s digital advertising industry, the Digital Trust Forum will showcase the progress made and the further impact that can be achieved by collective action.
Hear TikTok, Google and Yahoo share their companies’ vision and strategy for protection of users’ privacy. Reps from the leading global standard developers ASAI (Advertising Standards Association for Ireland), IAB Tech Lab, TAG (Trustworthy Accountability Group) and IAB Europe’s Transparency & Consent Framework will discuss next steps in standard development and enforcement. And key stakeholders in Ireland’s digital ecosystem including Core, Mediahuis, The Irish Times and Quantcast will share their investment in protection of user’s privacy and the importance of building on the value exchange with their users.
This is an essential event for you and your team whatever your role is in the digital ad supply chain, whether an advertiser, agency, platform, publisher, or policy maker.
Join us on Sept 22nd from 4 to 5.30 pm for a raft of inspiring, challenging and thought-provoking sessions.
AGENDA:
4pm – WELCOME & INTRODUCTION:
Suzanne McElligott, CEO, IAB Ireland
4.05 – PRESENTATION:
Jade Nester, Head of Data Public Policy, Europe, TikTok
4.15 – PANEL – Self-regulatory / Standards:
Moderated by: Colin O’Malley, Founder, Principal at Lucid Privacy Group
Orla Twomey, Chief Executive, The ASAI
Jules Kendrick, MD, UK & Europe, TAG
Alex Cone, VP, Privacy & Data Protection, IAB Tech Lab
Ninon Vagner, Privacy & Compliance Manager, IAB Europe
4.40 – PRESENTATION:
Helma Larkin, Country Manager, Google Ireland
Gabrielle Jenkins, Strategic Partner Development Manager, Chrome.
4.50 – PANEL – Key stakeholders:
Moderated by: Suzanne McElligott, CEO, IAB Ireland
Chris Gordon, Head of Digital Ad Operations and Programmatic, Mediahuis
David Murphy, Head of Digital Solutions, The Irish Times
Allan Tinkler, Head of Platform Development and Lead for Privacy and Identity, Quantcast
Stephanie Barry, Programmatic & Ad Tech Director, Core
Rebecca Trevor, Advertising Brand Manager, Laya Healthcare
5.15 – PRESENTATION:
Douglas Miller, VP Global Privacy and Trust, Yahoo
5.25 – CLOSE
NOTE: SPEAKERS SUBJECT TO CHANGE!