SAVE THE DATE – IAB MoVi 2017
Thursday 26th October, 2017
Theme: Mobile & Video: the brand opportunity
Mobile and Video have consistently been the key growth areas in Online Adspsend, both here in Ireland and across the globe.
With this in mind, IAB MoVi 2017 will focus on the brand opportunity of both Mobile and Video Advertising – we will take a look at consumer behaviours on Video – who’s watching what, where, how long, how often? as well as a deep dive into Irish and global research on Mobile Web v Apps and the consumer user experience.
We will then address the strategies that work and share Irish case studies and creative solutions that will help brands to reach their consumers.
Topics will include:
Speaker details to follow very soon!