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September 2017
October 2017
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IAB Digital Dinner (IAB Members only)
5.30 - 9pm Invite Only Speaker: Paul Carton, Head of Digital Vodafone Ireland
Find out more »Introduction to Programmatic Workshop
Due to popular demand, this workshop is being repeated. The May workshop was fully booked, so prompt confirmation is advised. Course Summary & Learning Objectives This course is designed to be an introduction to programmatic advertising for Publishers, Agencies and Advertisers. It serves to explain what programmatic advertising is, why it is growing and how it can be used. It builds upon and leverages the work of the IAB Europe Programmatic Trading Committee, including research into market drivers (Behaviours and…
Find out more »IAB MoVi
SAVE THE DATE - IAB MoVi 2017 Thursday 26th October, 2017 Theme: Mobile & Video: the brand opportunity Mobile and Video have consistently been the key growth areas in Online Adspsend, both here in Ireland and across the globe. With this in mind, IAB MoVi 2017 will focus on the brand opportunity of both Mobile and Video Advertising - we will take a look at consumer behaviours on Video - who's watching what, where, how long, how often? as well…
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