AI is changing and transforming Digital Advertising, across all elements from Creative to Media Planning and Campaign Optimisation. AI is helping marketers and agencies to do their jobs faster and more effectively. In this webinar, the speakers from IAB Ireland's Standards & Guidelines Council will share the benefit of AI solutions, the key considerations and […]
IAB Ireland x Retail Ireland Skillnet Workshop Thursday 10th April, 2025, 10-11.15am Connecting and Building Customer relationships online ‘Over nine in ten (94%) internet users were seeking information online or via email on goods or services in 2024.’ ‘At an overall level, shopping online increased in 2024 – 85% of internet users purchased goods and/or […]
IAB Connect H1 2025 Tuesday 13th May, 2025 - 9am to 1pm ‘Opportunity in Uncertainty’ is our theme for Connect H1, IAB Ireland’s digital advertising conference on Tuesday 13th May, 2025. The rapidly evolving digital landscape creates both challenges and opportunities for businesses. At Connect, we will bring together industry experts sharing on topics such […]
We are delighted to have Ross O'Mullane Head of Digital, Energia as our guest speaker for our next Digital Dinner on 10th June, 2025, in the fabulous Samuel Madden Room at the RDS, Dublin. This event is an IAB Ireland event – Invite Only. Enquiries to maeve@iabireland.ie
Retail Media represents the third wave of digital advertising and is one of the fastest-growing segments in the industry, projected to surpass television spending within the next two years. This growth is fueled by the surge in e-commerce and the increasing reliance on first-party data. Recognizing these emerging trends, IAB Europe Training is dedicated to […]
