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February 2019

Native Breakfast

February 20 @ 7:45 am - 9:00 am
Urchin, 22 St. Stephen’s Green,
Dublin 2.,
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IAB Ireland's next Native Breakfast will be on 20th February, 2019 at Urchin Bar, Cliff Townhouse, St Stephen's Green, Dublin 2 with guest speaker Mark McGrath, Head of Marketing, Volkswagen. Our Native Breakfast Series is kindly sponsored by Mirror Media Enquiries to donna@iabireland.ie

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IAB Ireland Workshop – Digital Innovations and Planning for the Future

February 27 @ 8:00 am - 12:30 pm
Ballsbridge Hotel (Mezzanine Suite), Ballsbridge
Dublin, D4 Ireland
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Digital Innovation and Planning for the Future February 27, Mezzanine Suite, Ballsbridge Hotel We welcome our workshop trainer, Diarmuid O'Riordan, and speakers from the industry to give a series of talks followed by Q&A sessions. In this half day training session, you will learn: Digital Audio Advertising: Podcast Advertising, Spotify, Total Audio Planning (FM + Digital), Voice Search, Alexa Digital Out-of-Home: Dynamic Content, Reactive Messaging, Interactive, Day-parting Gathering Insights: Practical guide to tools for campaign planning inc. Keyword Tools, Doubleclick…

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March 2019

IAB Ireland Workshop: Applying Data Science to your Digital Marketing

March 21 @ 9:30 am - 4:30 pm
Ballsbridge Hotel (Mezzanine Suite), Ballsbridge
Dublin, D4 Ireland
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Data Science in Marketing This one day workshop looks at the rapidly developing world of data science and the application of this discipline into marketing and advertising. We will consider how to build a strong foundation for your business, the benefits of employing a data science strategy and tactics, the people you require and the many applications of data science to marketing. The workshop will demonstrate the application of data science with many case studies and business examples. We will…

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April 2019

IAB Connect 2019

April 5 @ 8:30 am - 1:00 pm
Guinness Storehouse, St. James Gate
Dublin, D8
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IAB Connect 2019 A Better Digital World Digital has come of age, and with this maturity comes the opportunity to ensure that we are creating, A Better Digital World for users, advertisers and for media owners. The pace of digital innovation requires collaboration with advertising partners to best understand new opportunities and access their potential value in delivering marketing objectives.  New technologies can empower organisations to re-imagine how they interact with consumers.   Successful brands require rich insights and quality data along with…

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IAB Ireland Digital Dinner

April 30 @ 5:30 pm - 8:00 pm
RDS, Ballsbridge
Dublin 4, Ireland
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IAB Ireland’s next Digital Dinner will be on 30th April, 2019 at the RDS Private Members’ Club, RDS, Dublin 4, with guest speaker Raymond Leddy, Head of Marketing and Product at SKODA Ireland Our Digital Dinner Series is kindly sponsored by Independent News & Media This event is Invite Only.   Enquiries to: donna@iabireland.ie

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May 2019

IAB Ireland Workshop – Human v Machine

May 29 @ 9:30 am - 4:30 pm
Huckletree, D2, Pearse Street
Dublin 2,
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An IAB Ireland Workshop - May 29th, HuckleTree D2, 42 Pearse Street, The Academy, Dublin (9.30am - 4pm) As the application of big data, data science, machine learning and other AI tools start to make an impact of the automation of decision-making in marketing and advertising, and psychologists, neuroscientists and behavioural economists gain greater understanding of human decision-making and what influences us, the IAB are running this one day learning experience to explore the spectrum of human and machine decision-making and…

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September 2019

IAB Ireland ‘Demystifying Programmatic’ A Workshop for Advertisers

September 25 @ 9:00 am - 12:00 pm
Huckletree, D2, Pearse Street
Dublin 2,
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IAB Ireland Programmatic Experts will demystify Programmatic in this half day workshop specifically designed for Advertisers. Reflecting the growing role of programmatic in digital advertising, this workshop will help brands to look behind the jargon and better understand the technologies at play to identify the optimum use of programmatic to meet your specific brand's needs. This workshop has been designed by experts from across the digital ecosystem. Our aim is to lift the lid on programmatic, how it works and…

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IAB Ireland Member Briefing: GDPR – 1 Year on

September 27 @ 8:00 am - 11:00 am
Facebook Dublin, 4 Grand Canal Square
Dublin 2, D2 Ireland
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GDPR Update - 1 Year on September 27th, 8am to 10am Hosted by Facebook Dublin Agenda: 8:00 REGISTRATION/TEA/COFFEE   8:15 Welcome by Vanessa Fitzgerald, Global Marketing Solutions, Facebook   8:20 Colin O'Malley, Founder, Lucid Privacy:  One Year post GDPR, DPA guidance - what we know now   8:40 Matthias Matthiesen, Senior Privacy Counsel, Quantcast: Transparency and Consent Framework Version 2 - industry response to consultation    8:55 Emanuele Ventrella, Data Protection Assistant, IAB Europe: TCF Compliance - the CMP Validator,…

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October 2019

IAB Digital Dinner

October 23 @ 5:00 pm - 8:00 pm
RDS, Ballsbridge
Dublin 4, Ireland
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IAB Ireland’s next Digital Dinner will be on 23rd October, 2019 at the RDS Private Members’ Club, RDS, Dublin 4. Guest speaker: Ross O’Mullane, Marketing Manager, Energia. Our Digital Dinner Series is kindly sponsored by Independent News & Media. This event is Invite Only. Enquiries to: donna@iabireland.ie

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November 2019

IAB MoVi 2019

November 7 @ 8:30 am - 1:00 pm
Guinness Storehouse, St. James Gate
Dublin, D8
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Welcome to IAB MoVi 2019, IAB Ireland's Mobile and Video Conference Our theme for 2019 is Partnership in Practice As Digital evolves, partnership is more important than ever to sustain a healthy digital ecosystem, and to enable Brands to maximise the best Return on their Advertising Spends. We'll be showcasing amazing digital case studies from AIB and Heineken 0.0%, as well as award winning Digital Creative from ICAD. We'll also be discussing the hot topics in Digital around Brand Safety,…

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