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November 2019

IAB MoVi 2019

November 7, 2019 @ 8:30 am - 1:00 pm
Guinness Storehouse, St. James Gate
Dublin, D8
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Welcome to IAB MoVi 2019, IAB Ireland's Mobile and Video Conference Our theme for 2019 is Partnership in Practice As Digital evolves, partnership is more important than ever to sustain a healthy digital ecosystem, and to enable Brands to maximise the best Return on their Advertising Spends. We'll be showcasing amazing digital case studies from AIB and Heineken 0.0%, as well as award winning Digital Creative from ICAD. We'll also be discussing the hot topics in Digital around Brand Safety,…

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December 2019

IAB Ireland Digital Breakfast sponsored by The Irish Times

December 10, 2019 @ 7:45 am - 9:00 am
Urchin (Basement Cliff Town House), 22 St. Stephen’s Green,
Dublin 2.,
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Digital Breakfast - Invite Only We are delighted to welcome Michelle Noonan, Senior Brand Manager, Channels Transformation and Rachael Crawley, Communication and Brand Manager, Youth at Vodafone as our Guest Speakers at the Digital Breakfast on December 10th in Cliff Town House, 22 St Stephens Green, Dublin 2. (7.45am -9.00am).  The Digital Breakfast series is sponsored by The Irish Times. IAB Ireland has run this Digital Breakfast series for over three years, giving digital marketeers from Ireland's leading brands an opportunity to learn from…

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March 2020

IAB Ireland Digital Dinner sponsored by INM

March 4 @ 5:30 pm - 8:00 pm
RDS, Ballsbridge
Dublin 4, Ireland
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IAB Ireland’s next Digital Dinner will be on Wednesday, March 4th, 2020 at the RDS Private Members’ Club, RDS, Dublin 4. We are delighted to have as our Guest Speaker: Kevin Quinn, Head of Commercial & Marketing at Leinster Rugby Our Digital Dinner Series is kindly sponsored by: Independent News & Media This event is Invite Only.   Enquiries to: donna@iabireland.ie

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POSTPONED: IAB Ireland Digital Breakfast sponsored by The Irish Times, MyHome.ie, Irish Examiner

March 24 @ 8:00 am - 9:00 am
Urchin (Basement Cliff Town House), 22 St. Stephen’s Green,
Dublin 2.,
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IAB Ireland Digital Breakfast – Invite Only We are delighted to welcome Ruth Ryan, Digital Marketing Lead at SSE Airtricity as our Guest Speaker at the Digital Breakfast on March 24th in Urchin (Basement Cliff Town House), 22 St Stephens Green, Dublin 2. (7.45am -9.00am).  The Digital Breakfast series is sponsored by The Irish Times, MyHome.ie and Irish Examiner. IAB Ireland has run this Digital Breakfast series for over three years, giving digital marketeers from Ireland’s leading brands an opportunity to learn from the experience…

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April 2020

IAB Ireland Virtual Workshop – Here come Generation Z

April 2 @ 10:00 am - 12:00 pm
Virtual Workshop via WEBINAR – link to be provided, Dublin
Dublin, Ireland
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Here Come Generation Z An IAB Ireland Virtual Workshop, facilitated by Steve Thompson, Digital Consultant and Trainer. This two-hour virtual workshop will explore the latest research and insights into Gen Z (born 1995-2010).  Are we now over the millennial hype?  Is Gen Z the new generation of focus for marketers? Whether you’re in-house, at an agency or a publisher, this course is great if you’re looking to understand and engage this highly perceptive generation. This workshop explores the latest research into the behaviours of…

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IAB Ireland Virtual Workshop – Digital metrics and decision-making

April 29 @ 9:50 am
Virtual Workshop via WEBINAR – link to be provided, Dublin
Dublin, Ireland
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Digital metrics and decision-making An IAB Ireland Virtual Workshop, facilitated by Steve Thompson, Digital Consultant and Trainer. Whether you’re working for an advertiser, an agency or a publisher, this two-hour virtual workshop will explore the latest views on digital marketing measurements and metrics: A workshop looking at the latest views on digital marketing measurements and metrics, the role of biases and heuristics in decision-making and the fallacy of KPIs. We will look at probabilistic and deterministic decision-making along with ‘Goodharts Law’, ‘Campbells Law’,…

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May 2020

Members Briefing on the DPC Cookie Report & Guidance

May 25 @ 4:00 pm - 5:30 pm
Virtual Workshop via WEBINAR – link to be provided, Dublin
Dublin, Ireland
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IAB IRELAND BRIEFING ON THE DPC COOKIE REPORT AND GUIDANCE To assist members in understanding the recent DPC Report and Guidance on Cookies and Tracking Technologies, and its application to their organisations use of cookies, we are hosting a members' briefing via Zoom at 4pm on Monday 25th May. You can view the Report here and the Guidance here. Join us on Monday to hear from: Deputy Commissioner, Tony Delaney, Head of Enforcement Activity, DPC Matthias Matthiesen, Senior Privacy Counsel, Quantcast Colin O'Malley, Founder, Lucid Privacy…

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June 2020

Digital Coffee Break Sponsored by The Irish Times, MyHome.ie and Irish Examiner

June 11 @ 11:00 am - 12:00 pm
Virtual Workshop via WEBINAR – link to be provided, Dublin
Dublin, Ireland
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We are delighted to host a Digital Coffee Break, in place of our usual face to face Digital Breakfast, sponsored by The Irish Times, MyHome.ie and Irish Examiner on Thursday 11th June, at 11am via ZOOM. Our guest speaker will be Ruth Ryan, Digital Marketing Lead, SSE Airtricity. At the heart of the SSE Airtricity brand campaign ‘This Is Generation Green’ is wind energy and the role it plays in our society to support people who want to combat climate change and…

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IAB Connect 2020 – free to attend virtual conference

June 17 @ 2:00 pm - 4:30 pm
Virtual Workshop via WEBINAR – link to be provided, Dublin
Dublin, Ireland
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STAYING CONNECTED WITH IAB IRELAND We are delighted to announce that IAB Connect 2020 will take place as a virtual conference on Wednesday 17th June, from 2 to 4.30pm. Join us at IAB Connect 2020 and Let's Talk Digital Creative and ensure that your business is equipped to Keep Calm and Carry On in our new economy.   AGENDA: 2pm - Welcome - Suzanne McElligott, CEO, IAB Ireland Part 1 - Let's Talk Digital Creative 2.05pm - KEYNOTE PRESENTATION: Lemon Online Orlando Wood, Chief Innovation Officer, System1…

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Member Webinar – Preparing for a post third party Cookie World

June 25 @ 4:00 pm - 5:00 pm
Virtual Workshop via WEBINAR – link to be provided, Dublin
Dublin, Ireland
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IAB Ireland is hosting a Webinar for IAB Ireland Members: Preparing for a post third party cookie world on: Thursday 25th June NOTE NEW TIME - 4pm to 5pm We will cover the following topics in this webinar: The Cookie - its evolution, its purposes and why are third party cookies being discontinued.  What does this mean for digital advertising?   Is this a good or bad thing?   What can we do to prepare for this? What Industry solutions…

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