Join us for two free to join Zoom workshops, 45 minutes each on Thursday 12th & Thursday 19th October, from 10am to 10.45 each day, where we will share practical tactics and tips that Retailers can use to optimise the effectiveness of their advertising and ROI. Our trainers are all practitioners working in the digital […]
Join us at this on-hour webinar which will feature an update from IAB Europe and IAB France. Speakers include: Lauren Wakefield, Marketing & Industry Programmes Director, IAB Europe Dimitris Beis, Data Analyst and Sustainability Manager, IAB Europe Andrew Hayward-Wright, Programmatic and Sustainability Advisor, IAB Europe Arthur Millet, CEO, IAB France / Alliance Digitale Lauren, Dimitris […]
We are delighted to have Carol McCaghy, Marketing Manager, Tayto as our guest speaker for our next Digital Dinner on 9 November, 2023, in the fabulous Samuel Madden Room at the RDS, Dublin. Making Mr. Tayto unmissable to a Gen Z consumer in their ‘natural’ digital habitat Carol will share how Mr. Tayto connected with a […]
IAB Connect H2 2023 Thursday 16th November, 9am-1pm Mapping the future of Measurement IAB Connect H2 will showcase innovative measurement strategies utilising AI, focused on maximising attention and brand building . We will share the latest learnings from agencies, platforms and publishers and as our industry dedicates itself to a more Sustainable future, a very […]
On October, 27th, 2023, the Advertising Standards Authority for Ireland (ASAI) and the Competition and Consumer Protection Commission (CCPC) published fresh guidance for Irish influencers on the clear labelling of ads on social media. The comprehensive and accessible guidance addresses paid promotion, items ‘gifted’ by brands or PR agencies, and the advertising of own-brand products and […]
Each new year brings the annual focus on advertising/media/tech predictions. In this Digital Reboot webinar, in partnership with Mediahuis, our panel of agency members will discuss the key trends, challenges and opportunities for 2024, and will share their agency predictions for the year ahead! Join us on Wednesday 24th January from 2-3pm The webinar is free […]
Tony Katsur, CEO IAB Techlab, presents the IAB Techlab analysis of Google Privacy Sandbox Third-party cookie deprecation is underway. To facilitate testing, Chrome has restricted third-party cookies for 1% of users from January 4th, 2024. Chrome plans to ramp up third-party cookie restrictions to 100% of users from Q3 2024. More on this here. Tony […]
Brought to you by IAB Ireland in partnership with Retail Ireland Skillnet Where? Virtual Workshops hosted on Zoom When? Wednesday 1st May from 10 to 11.30 Cost? This virtual workshop is FREE TO ATTEND and a recording will be provided to all who register What will you learn? These workshops have been designed specifically with […]
The theme for IAB Ireland’s Digital Advertising Conference, on Tuesday 14th May, is Together is Better. With the shift towards privacy first advertising, embracing AI Opportunities, leveraging first party data, implementing sustainability, post 3rd party cookie deprecation - this increasingly complex digital ad ecosystem means amplifying your digital ad partnerships is more important than ever. […]
DIGITAL ADVERTISING WEBINARS FOR THE HOSPITALITY AND EXPERIENTIAL SECTOR Brought to you by IAB Ireland in partnership with IBEC Experience Economy Where? Virtual Workshops hosted on GoToWebinar When? Wednesday 29th & Thursday 30th May from 10 to 10.45 each morning Cost? This virtual workshop is FREE TO ATTEND and a recording will be provided to all who […]
