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Mentoring Programme

IAB Ireland is delighted to launch our Mentoring Programme for 2024/ 2025.

About the Programme

The objective of this programme is to facilitate executives with 4-5 years experience from IAB member companies to learn from more experienced members from other IAB Ireland member companies across the digital ecosystem.

The mentor will offer support and guidance and share skills and knowledge with the mentee ensuring better understanding and knowledge of different sides of the Industry. (ęg. an agency team member might mentor a publisher team member, platform team member mentoring a brand etc.)

This programme differs from other mentoring programmes in that it is primarily focused on knowledge-sharing within the Irish digital ad industry. Our objective is to foster collaboration and a broader view of the industry to enhance a mentee’s digital advertising career.

In advance of the mentoring partnerships getting started, we will facilitate a one hour virtual workshop with a professional coach - one each for mentors and for mentees - these workshops are to outline best practice in mentoring, and ensure both mentor and mentee learn how to make the most of the mentoring relationship.