Advertising Effectiveness Council

Remit of the Council: This council will seek to prove and promote the effectiveness of all aspects of Digital Advertising – this will include but will not be limited to: Research, Case Studies, Blogs, External comms.

Members:

AmyDoodyHead of SocialDentsu Ireland
BrendanWhyteGroup Digital Sales StrategistIrish Times Group
CarolineChristieHead of AgencyReach
CormacMaguireDigital Account ManagerNews Ireland
DaveThomsonHead of DIgital, StarcomCore
HarryEustaceGroup Client DirectorOMD
HughQuigleyHead of Programmatic Tradingdmg media
IanCampbellDigital Board Director, ZenithCore
JoanHallinanMedia Experience DirectorHavas Media
JohannaSchmidtDirector Data & MeasurementGoogle
KyleBourienneData & Analytics DirectorGroupM
LynseyPaisleyHead of Integrated Creative StrategyThinkhouse
MaxineHandsBusiness DirectorJavelin
MichaelSleemanSales ManagerDigitize
NicolaDayVP, Global Business GroupMeta
SineadSpillaneGroup Head of Brand, Strategic Planning & CommunicationsMediahuis
WillFoxProgrammatic Account ManagerIrish Times Group
YashrajMateAddressable Strategy LeadIPG / Matterkind

For further information on this working group contact: maeve@iabireland.ie