Advertising Effectiveness Council

Remit of the Council: This council will seek to prove and promote the effectiveness of all aspects of Digital Advertising – this will include but will not be limited to: Research, Case Studies, Blogs, External comms.

Council Chairs: Sinead Spillane, Group Head of Brand, Strategic Planning & Communications, Mediahuis Ireland and Joan Hallinan, Media Experience Director, Havas Media Ireland.

Members:

AmyDoodyHead of SocialDentsu Ireland
BrendanWhyteGroup Digital Sales StrategistIrish Times Group
CarolineChristieHead of AgencyReach
CormacMaguireDigital Account ManagerNews Ireland
DaveThomsonHead of Digital, StarcomCore
JennaGreeneMedia Effectiveness DirectorOmnicomMedia Group
HughQuigleyHead of Programmatic Tradingdmg media
IanCampbellDigital Board Director, ZenithCore
JoanHallinanMedia Experience DirectorHavas Media
JohannaSchmidtDirector Data & MeasurementGoogle
KyleBourienneData & Analytics DirectorGroupM
DonaghHumphreysHead of Social and Digital InnovationThinkhouse
RoisinShawAccount DirectorJavelin
MichaelSleemanSales ManagerDigitize
NicolaDayVP, Global Business GroupMeta
SineadSpillaneGroup Head of Brand, Strategic Planning & CommunicationsMediahuis
WillFoxProgrammatic Account ManagerIrish Times Group
JayMendonDigital Product and Strategy DirectorUM Ireland

For further information on this working group contact: maeve@iabireland.ie