Irish Digital Advertising Spend grew by 11% in 2023 according to the latest IAB...
Total digital ad spend was €958m in 2023, reflecting a growth of 11% from 2022.
Digital display advertising grew by 15% to €589m in 2023,...
Just under 8 in 10 Adults in Ireland listen to Digital Audio
Latest research reveals that just under 8 in 10 adults (18+) in Ireland listen to Digital Audio in an average week
IAB Ireland's Digital Audio...
Reps from Meta & TikTok join IAB Ireland Board
IAB Ireland press release
Thursday, 9th February, 2023
IAB Ireland is delighted to announce two new Board Directors:
Anastasia Mariussen, Head of Small Business Engagement at TikTok
Oliver...
IAB Europe Reacts to Belgian Data Protection Authority’s Notification to Proceed
IAB Europe Reacts to Belgian Data Protection Authority’s Notification to Proceed with Action Plan Examination, Despite Outstanding Questions of Legality
BRUSSELS, BELGIUM – 7th October...
HFSS Product Advertising is included in IAB Tech Lab’s Ad Product Taxonomy version 1.1
Following the ASAI code’s inclusion of a threshold for High Fat, Salt and Sugar (HFSS) advertising across all media including a threshold of no...