Welcome to IAB MoVi 2019, IAB Ireland’s Mobile and Video Conference
Our theme for 2019 is Partnership in Practice
As Digital evolves, partnership is more important than ever to sustain a healthy digital ecosystem, and to enable Brands to maximise the best Return on their Advertising Spends.
We’ll be showcasing amazing digital case studies from AIB and Heineken 0.0%, as well as award winning Digital Creative from ICAD. We’ll also be discussing the hot topics in Digital around Brand Safety, Trust and Transparency and sharing how all of the stakeholders in the Industry can work together and partner on a better digital ecosystem for all.
Speakers and topics confirmed to date include:
- Dervla Arthurs, Heineken 0.0% (together with Amy O’Flaherty of Packed.House) on the power of the Heineken 0.0% docuseries to reinforce the Brand Values of Heineken 0.0%.
- Stevan Randjelovic, Brand Safety Manager, EMEA, Group M will talk about how partnership is the way forward to ensure Brand Safety in Digital and to combat the threat of Fake News / Online Disinformation.
- Matt Mooney, Head of Digital Marketing and Innovation, AIB will share the innovative digital work that AIB are focusing on and the partnerships that they have fostered with Organisations with shared values.
- ICAD (speaker tbc) will share award-winning Creative work from their own members, across all areas of digital but in particular Video.
Book now to attend this half day conference
on: Thursday November 7th
at: the Guinness Storehouse, Dublin 8