Webinar Recording: Digital Marketing for Festive Sales Success (16 Oct ’24)

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The Festive Season has become increasingly competitive for retailers, and it starts earlier each year.  So how can you stand out, connect with customers, promote your products and drive sales?

Our Digital Advertising professionals from Accenture Song, Mediahuis, Meta and TikTok have shared how Retailers can make the most from this festive season and beyond. 

Recordings & Decks:

Katey McElroy, Account Manager, TikTok

Get ready for PEAK with the latest TikTok updates for this holiday season. 

Other TikTok Resources:

GrowWithTikTok Hub: https://growwithtiktok-hubregistration.splashthat.com/ 

Links to: Insights and guidance to get you started on TikTok, Creative tips, the latest trends & best practices, Resources and links to set you up for success, Events calendar to sign-up to upcoming events & webinars 

TikTok’s Creative Centre: https://ads.tiktok.com/business/creativecenter/pc/en 


Gavin Byers, Head of Agency and Key Client Sales, Mediahuis 

Mediahuis – Partnering for success to deliver measurable impact this holiday season
Email: gavin.byers@mediahuis.ie


Katie Jones, Senior Strategic Account Manager, Fashion & Luxury, Meta

Accelerate Holiday Momentum with Meta 

Other Meta Resources:
Meta Holiday 2024 Marketing Guide
About Conversions API
Marks & Spenser Ireland Case Study


SJ Lowes, Head of Digital & Social, Droga5 and Chris Gaynor, Media & Marketing Performance Manager, Accenture Song

The Boomers market is booming