IAB Connect 2022 – Presentations

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We were delighted to return to face to face events with IAB Connect 2022 – on Tuesday, May 10th, 2022 at The Alex Hotel, Dublin.

Our theme was: Engaging the new supercharged digital savvy consumer.

Scroll down to see our presenter decks below, and do get in touch with maeve@iabireland.ie if you have any other queries.

Gallery

Click here to view images from the event.

Presentations:

10th May, 2022.IAB Connect Ireland IAB Connect H1 2022 conference at Alex Hotel, Dublin.Photo: Barry Cronin info@barrycronin.com 087-9598549

Joan Hallinan, Senior Digital Marketing Manager & Stephen Cleary, Social Media Manager, National Lottery

‘Understanding which social media platforms deliver the highest levels of attention and how to maximise it through creative’

10th May, 2022.IAB Connect Ireland IAB Connect H1 2022 conference at Alex Hotel, Dublin.Photo: Barry Cronin info@barrycronin.com 087-9598549

Tom Ellis, Director of Ad Creative, EMEA, Yahoo

‘Delivering an engaging & emotive advertising experience within the world of gaming.’

10th May, 2022.IAB Connect Ireland IAB Connect H1 2022 conference at Alex Hotel, Dublin.Photo: Barry Cronin info@barrycronin.com 087-9598549

Micheal Scully, Director of Sales, Ireland, Acast

‘Creative Best Practice in Podcast Advertising’

10th May, 2022.IAB Connect Ireland IAB Connect H1 2022 conference at Alex Hotel, Dublin.Photo: Barry Cronin info@barrycronin.com 087-9598549

Antoinette O’Callaghan, Marketing Manager, Global

‘The Offline Digital Influence’

10th May, 2022.IAB Connect Ireland IAB Connect H1 2022 conference at Alex Hotel, Dublin.Photo: Barry Cronin info@barrycronin.com 087-9598549

Molly Rowan-Hamilton, Strategy Director, Brand Opus

‘The secret of powerful brand storytelling, in the digital age’

10th May, 2022.IAB Connect Ireland IAB Connect H1 2022 conference at Alex Hotel, Dublin.Photo: Barry Cronin info@barrycronin.com 087-9598549

Garrett Tallon, Account Director, Quantcast

‘Using data to attract your next, new customers at scale’

10th May, 2022.IAB Connect Ireland IAB Connect H1 2022 conference at Alex Hotel, Dublin.Photo: Barry Cronin info@barrycronin.com 087-9598549

11.40 Tiernan O’Morain, Head of Culture, Entertainment, Media & Digital, Diageo

‘D&I and Progressive Media’

10th May, 2022.IAB Connect Ireland IAB Connect H1 2022 conference at Alex Hotel, Dublin.Photo: Barry Cronin info@barrycronin.com 087-9598549

12.00 PANEL: Getting the Balance right : Brand Safety/Quality Content and D&I

Moderated by:

Doug Farrell, Group Head of Digital Strategy, DMG Media Ireland

Panelists:

Ian Maxwell, CEO & CoFounder, Converge Digital

Tiernan O’Morain, Head of Culture, Entertainment, Media & Digital, Diageo

Lisa Connell, Managing Editor, GCN (Gay Community News) Publishing

Helen Beecher, Group Digital Development Director, OMG Ireland

12.40 Close