Lack of transparency, brand safety and ad fraud impact on brand investment and consumer trust – Are we getting better as an industry? What is making a real difference?
At IAB Europe’s Online Conference Interact on June 3rd, 2020, Suzanne McElligott moderated a panel of key stakeholders on these important topics.
- Stevan Randjelovic, Director, Brand Safety and Digital Risk, Group M
- Andreas Antrup,VP Advertising, Zalando,
- Oliver Whitten, COO, Adform,
- Ben Dick, Senior Director, Product – Privacy, Identity & Data, IAB Tech Lab,
- Stefanie Scognamiglio, Associate Director, Solutions Consulting, Xandr
Watch back this and other panel discussions from Interact below.