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Expert commentary on 2016 Social Media Trends by Matt Mooney

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"There is still that underlying opinion that ‘social media was once free’ (It wasn’t) and ‘now it costs me money to reach people’ (you...
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Developing a Calendar and Persona for your Social Communications

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Our guest blogger  is Hugh Curran - Head of Digital and Social @ Atomic, who discusses the importance of determining a persona/content calendar strategy...
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2015, the year in which brands truly cracked social media (Part Two)

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This blog piece is the second part of two part post. Read the first post here. Cathy Cowan of Maximum Media and Sasha Kinch of INM.ie...
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2015, the year in which brands truly cracked social media (Part One)

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Cathy Cowan of Maximum Media and Sasha Kinch of INM.ie are our guest bloggers. Cathy is Marketing Manager at Maximum Media, the digital publishing powerhouse...
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#We’ve #Lost #The #Plot

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Our guest blogger this month is Matthew Mooney - Human Experience Strategist at Radical.ie, who gives his view on the recent overuse of the Hashtag. Radical...
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Absolute Beginner’s Guide to Setting Up Your Social Media – Twitter

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This post was originally published by Ann Lowney, Marketing Manager of Eventbrite Ireland on the Eventbrite blog on the 29th of August, 2015.  Ann...
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Proving Social Media Effectiveness means deciding where you want to go…

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Our guest blogger this month is Cian Corbett – Business Director @ Radical , who discusses how to define the role of Social Media in an overall marketing...
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A Social Media Action Plan……in a day

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A review of our recent IAB Ireland Social Media Workshop held in Dublin. At IAB Ireland we have been busy re-launching our web site, improving...
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IAB Connect H2 2020 – Presentations

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The theme for IAB Connect H2, which took place on Thursday 5th November, 2020 was: Engaging your Consumers in a time of change,with our agenda...
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Listen Up Ireland 2020 – Research on the Irish Digital Audio Landscape

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IAB Ireland press release Thursday November 5th, 2020 IAB Ireland research Listen Up Ireland 2020 records strong growth in digital audio users, in consumption and across...
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Brand Priorities inform the agenda for IABConnect H2 Webinar Nov 5th

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IAB Ireland press release Thursday,  22nd November, 2020 Brand Priorities inform the agenda for IAB Connect H2 Webinar Nov 5th The theme for Connect H2, IAB Ireland’s...
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Digital Lead Generation for SMEs Masterclass

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Click here to get SME Resources
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