IAB Ireland’s third annual mobile conference IAB Mobile Connect, took place today Thursday, October 30th at the Guinness Storehouse, Dublin.
The conference started by releasing...
Irish Advertisers get Mobilised
56% have mobile optimised sites ahead of EU average of 54%
IAB Ireland’s first Mobile Audit of Irish Advertisers was released...
IAB Ireland press release
30th October 2014
New mobile only advertising study demonstrates effectiveness of mobile advertising
A research first for the Irish market measuring the...
Maria Scannell, Irishmirror.ie and Frazer Waters, Donedeal.ie, are the first Irish candidates to successfully receive the IAB’s Digital Sales Certification, following an examination process...
Smartphones to play major role in 2014 world cup according to ground-breaking global research from IAB
Ireland is one of 11 countries participating in an International...
Online advertising sector hits all time high
AdEx Benchmark 2012 reveals outstanding year for online advertising as it surpasses newspaper advertising spend for the first...
DIGITAL SMES VOICE CONCERNS ABOUT PROPOSED DATA PROTECTION REGULATION.
The forthcoming data protection Regulation is the most significant set of regulations that will impact on all...
IAB IRELAND LAUNCHES AD CAMPAIGN IN PARTNERSHIP WITH THE EDAA TO EDUCATE AND EMPOWER CONSUMERS ABOUT TARGETED ONLINE ADVERTISING
Ad campaign is designed to drive...
