IAB Ireland – 2023 Events – Recordings & Decks

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Below is a list of our 2023 events and webinars – and recordings / decks where we can share them.

Digital Reboot Webinar – Agency Predictions 2023 – Jan 25thIn partnership with Mediahuis

Moderated by Adrian Weckler, Technology Editor, Mediahuis | Irish Independent & Sunday Independent

With Panelists:

  • Colm Sherwin, Core
  • Emma O’Doherty, Group M
  • Rachel Ray, Dentsu
  • Ian Nunoo, Javelin

Recording is here

Industry Snapshot Webinar – Reach – Feb 8th

New webinar series offering members the chance to present at a short 20-30 minute webinar on their innovations, insights. 

  • Hugh Crowther and Alan Curley, Reach presented: Understanding your customers in a cookieless world

Recording is here 

Retail Media Focus – Meeting for Publisher & Agency members – April 21st

Daniel Knapp shared his insights and trends on the Retail Media – with a specific emphasis on the opportunities for publishers and agencies within this growing format. 

IAB’s Agency and Publisher councils were invited together with their colleagues to join this meeting. 

IAB Ireland Digital Dinner – May 10th

  • Guest Speaker Brian Moloney, Customer Marketing Manager, Three Ireland:

Beyond Mobile: Accessibility at the heart of Three’s digital journey

IAB Ireland workshops for Retail Ireland members – April 26th & May 3rd

Two x 1 hour zoom webinars – 

Theme: Retail Digital Bootcamp

Speakers included:

  • Michal Sirotkin, Google re: GA4
  • Katie Yorke, TikTok re: sales on social
  • Doug Farrell, DMG Media on Creative Retail Advertising
  • Christine Hughes, Meta on Unlocking AI for retailers

Recordings are here

Industry Snapshot – May 18th

Second webinar in this series offering members the chance to present at a short 20-30 minute webinar on their innovations, insights. 

  • Alessandro Pagani, Google presented on the transition from UA to GA4.  No recording available.

IAB Connect H1 2023 – May 16th

Theme: Navigating the New Now

Presenters / Panelists:

  • Daniel Knapp, Chief Economist, IAB Europe
  • Avril Collins, Corporate Affairs Director, Heineken Ireland
  • Richard Colwell, CEO, Red C
  • Katey McElroy, Strategic Partnership Manager, UKI, TikTok
  • Dave Lenny, Head of Innovation, dentsu International
  • Rob Timony, Head of audioXi,  Bauer Media Audio Ireland
  • Meabh Connellan, Senior Director: Digital Strategy, Spark Foundry
  • Adam Taylor, Head of Media Experience, Havas Media Ireland
  • Karl Kavanagh, Head of Digital and Publishing – NGN – News UK & Ireland
  • Niamh Donagh, Director, Global Partnerships, OPG, Google
  • Ruth Ryan, Digital Brand & Advertising Manager, SSE Airtricity

Presentations here

Sponsors: Google, Meta, PwC, Quantcast, TikTok

IAB Ireland Industry Snapshot Webinar – with TikTok – Oct 11th

Third webinar in this series offering members the chance to present at a short 20-30 minute webinar on their innovations, insights.

  • Speaker: Emily Flanagan, Account Manager, UKI, TikTok – The Secrets to Unlocking Creativity on TikTok and Search Ads

Recording here

IAB Ireland workshops for Retail Ireland members – Oct 12th & 19th

Two x 1 hour zoom webinars – 

Theme: Maximising Digital Advertising Effectiveness for Black Friday

Speakers included:

  • Amy Owens, Google
  • Lauren Smith, Meta
  • Camila Franco Soler, TikTok
  • Joan Hallinan, Havas Media Ireland

Recording here.

Digital Dinner – in partnership with Mediahuis – RDS, Dublin – Nov 9th

  • Guest Speaker: Carol McCaghy, Marketing Manager, Tayto Snacks – Making Mr Tayto unmissable to a Gen Z Consumer

Sustainability Webinar – Nov 9th

In partnership with IAB Europe & IAB France. 

Objective: To share the practical steps our Industry can take to become more sustainable.

Recording here.

IAB Connect H2 – Nov 16th

Theme: Mapping the future of Measurement

Topics: Attention, Measurement, AI, Innovation,  Brand Building, Sustainability.

Presenters / Panelists: 

  • Cecile Blanc, Head of Growth, Group M Nexus
  • Johanna Schmidt, Director, Data & Measurement EMEA, Google
  • Gavin Byers, Head of Agency & Key Client Sales, Mediahuis
  • Olly Sewell, Director, UK / IE & Nordics, Meta
  • Ross O’Mullane, Head of Digital, Energia
  • Clare O’Reilly, Client Manager, Core Creative
  • Mark James, Director of Business & Strategy, Converge
  • Tom Roach, VP Brand Strategy, Jellyfish
  • Doug Farrell, Group Head of Digital Strategy, DMG Media
  • Susan Daly, Head of Marketing Intelligence, Omnicom Media Group
  • Tracy Lynch, Digital Marketing Manager, Bord Gais
  • Alexia Nuessli, Regional Sales Leader – SMB DACH CE, TikTok

Sponsors: Google, Meta, PwC, Quantcast, TikTok

240 Attendees – Decks here