Suzanne McElligott, CEO of IAB Ireland attended MIXX , the annual conference of IAB US. Are You (User) Experienced? was the thought provoking theme for 2015.
The 2...
Our guest blogger this month is Cian Corbett – Business Director @ Radical , who discusses how to define the role of Social Media in an overall marketing...
CopyClear provided an Information Session for publishers on the important role of copy clearance for alcohol advertising in the Marker Hotel Dublin on July...
Our guest blogger this month is Scott De Buitléir – Digital Communications Manager @ TinderPoint, who discusses how to combine digital marketing campaigns with PR...
Reproduced with kind permission from IAB Ireland member, iProspect. "Programmatic Search: What it is, What it isn't, What it will be" by Bartley Sharkey...
Our guest blogger this month is John Lamphiere, who is Director of Sales & Operations at Quantcast
Real-time Bidding (RTB), a key component of the programmatic...
Introducing the Consumer Barometer by Google, a handy online tool which provides local data on the Irish market regarding digital consumer insights.
The Consumer Barometer...
IAB Ireland press release
Thursday November 5th, 2020
IAB Ireland research Listen Up Ireland 2020 records strong growth in digital audio users, in consumption and across...